“Why do I need a company website, my clients know me anyway!”

This is one of the most common statements that businessmen do. The truth is that they do not realize the benefits that the global network provides.
A company’s website has a key role for the way it`s perceived from its clients and partners. Having a website is very important especially when you are working on expanding your business out of your location. It is also obligatory if you want to attract clients abroad.

Your website is the tool that represents you and your vision in front of your clients who don’t have a chance to meet you personally but want to start doing business with you.
What do you think a client does?

GOOGLING your name or your company name, of course.

In a moment like this your great negotiating and leading skills cannot be seen. A client can`t see your brilliant smile and expensive shoes. Face it – you are exactly what your client decides you are, when looking at your website. Your unsightly or poor organized website will turn your company into a bad option for a partnership even if you are the best in this field!
Clicking the “Contact Us” button will blow over.

A client located on the other part of the world might never see you face to face but one can see your website at any given time. The impression that he/she gets for you is based on what he sees on your index page.

Let’s talk about the accessibility of information.

Have you ever thought of the number of clients that you can serve in your office for a day if you have let`s say 2 or 4 company representatives?
I have a good experience in the customer care industry. And I don’t want to divine but that number of clients won`t be more than 50 customers. Those are 50 well served, well informed customers provided with great customer care and dedication and that’s it…

Having a well-organized website breaks those limitations!

The number of visitors and unique visits on your website is practically unlimited.
Company and its products information provided on your website are to be read many times by unlimited number of clients. That makes your website an irreplaceable tool for communication available 24/7.

To conclude, globalization gives you the opportunity to make business with everyone around the globe. This makes your web presence a must.

“I need a website!” - I know, we all do!

Thus, the following questions arise:
-    Who should create my website?
-    Do I need to trust a professional to do that for me?

Those are the questions that we will talk about in our next posts.

So, stay tuned!

Tags: company website, web design, Webstaze

This entry was posted on Saturday, April 4th, 2009 at 13:27 and is filed under WebDesign. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.